Attribution That Works

Know Exactly What Drives Your Revenue

Stop guessing which marketing channels work. DataFast connects every campaign, ad click, and referral to actual revenue so you can double down on what converts.

5,000 events/month free. No credit card required.

100%

Revenue attributed

$0

To get started

2min

Setup time

99.9%

Uptime SLA

Everything you need

First-Touch Attribution

See which channels introduce new customers to your brand. Understand where awareness starts so you can invest in top-of-funnel growth.

Last-Touch Attribution

Know which touchpoint closes the deal. Identify the campaigns and pages that directly drive conversions and revenue.

UTM Campaign Tracking

Automatic UTM parameter capture for every visitor. See revenue broken down by source, medium, campaign, term, and content.

Referral Source Tracking

Track revenue from every referral source including social media, affiliates, newsletters, and partner sites without manual tagging.

Cookieless Attribution

Our first-party tracking works without cookies, so you capture conversions that cookie-based tools miss due to ad blockers and browser restrictions.

Revenue-Focused Reports

Every report ties back to revenue. See cost per acquisition, return on ad spend, and lifetime value by channel in a single dashboard.

Frequently Asked Questions

What is marketing attribution?

Marketing attribution is the process of identifying which marketing channels and campaigns lead to conversions and revenue. It helps you understand your ROI so you can allocate budget to the channels that actually work.

How does DataFast handle attribution without cookies?

DataFast uses first-party, cookieless tracking that ties visitors to their traffic source using privacy-friendly methods. This means you capture more conversions than cookie-based tools, especially as browsers block third-party cookies.

What attribution models does DataFast support?

DataFast supports first-touch and last-touch attribution out of the box. You can see which channels introduce customers and which ones close the sale, giving you a clear picture of your marketing funnel.

Can I track offline conversions?

Yes. Use our API to send offline conversion events such as phone calls, in-store purchases, or manual sales. These are attributed to the original traffic source automatically.

How accurate is the attribution data?

Revenue data comes directly from your payment provider, so it is 100% accurate. Traffic attribution uses first-party data that is not affected by ad blockers, giving you a more complete picture than cookie-based tools.

Does DataFast replace my existing analytics tool?

DataFast can replace Google Analytics for most use cases, or run alongside it. The key difference is that DataFast is built around revenue attribution rather than pageview counting, so you focus on metrics that matter to your business.

Start tracking revenue in 2 minutes

Add one script tag. Connect your payment provider. Done.